“The smallest act of kindness is worth more than the grandest intention” this is a quote that perfectly aligns with Impulse Coffees' collaboration with Aashray NGO for Ramadan.
Impulse Coffees may be a small business, but our wish to help the community isn’t small. We as a business wanted to help and contribute to the best of our ability. As our first step, we have teamed up with Aashray NGO, which works every day to drive a change in society.
Impulse Coffees X Aashray NGO
For the month of Ramadan, Impulse Coffees is donating 10% of their sales to Aashray NGO. The donated amount will help Aashray NGO support their campaigns and help the needy.
Here are a few campaigns led by Aashray NGO we strongly support:
‘Sahayata’ directly translates into helping people in need. This campaign actively works toward helping people who suffer from anxiety, depression and suicidal thoughts.
Stray dogs are a common sight in India. And many of them lose their life due to negligence. In an attempt to solve this problem, Aashray NGO puts reflective collars on our furry friends to avoid casualties.
Aashray NGO assists women by amplifying their voices and helping them take a stand against domestic violence. They also work towards providing them with employment opportunities.
Feed A Soul Campaign
14% of India’s population is undernourished. The ‘Feed A Soul’ Campaign works towards reducing this number by providing good quality and nutritious food to the needy.
Aashray NGO works towards making sure each student is healthy, safe and encouraged to grow up and be independent in life. The journey begins with ensuring good education is being provided. They establish standards necessary for comprehensive, long-term schooling and improvement.
Snippet from the CEO
“Ramadan is a month of devotion, fasting, charity-giving and self-accountability. Even though Impulse Coffees is a small business, I wanted to give back to the community. Impulse Coffees has been a passion project for me, which is why I wanted to collaborate with an NGO that resonated with my beliefs. After a lot of research, my #SarahSquad helped me find the perfect partner. Aashray NGO actively runs campaigns that help make a difference. I am very zealous about supporting causes that help with educating children, women empowerment, feeding the needy, protecting stray dogs and Aashray NGO fit the bill perfectly! I am so glad that I could collaborate with them and contribute to helping the community and do my part.”
If you’ve ever wanted to try Impulse Coffees or just simply need to restock your coffee stash, there is no better time! With each purchase, you will be giving back to society and helping people in need. Come join us in doing our bit and shop for Impulse Coffees today!
Click here to experience our gourmet flavoured instant coffees today!
- Payal Upase
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